Relay: Live Campaign Rooms That Keep Your Team in the Loop
Launching a campaign is chaos — links everywhere, questions in five chats. Relay gives your team a live room per campaign with presence and chat, right next to your links.
Launch day chaos, and why it happens
Every campaign launch follows the same pattern: links get created, shared across Slack and WhatsApp and email, and questions start flying. Who is monitoring the numbers? Did anyone update the offer? Is the promo link live yet?
By the time someone answers, the launch is already 40 minutes old and nobody has looked at a single metric.
What a Relay room is
A Relay room is a dedicated space for one campaign — a name, a description, and a live chat that stays open for the whole team. Rooms are created in seconds and work like a focused war room: everything about this campaign, in one place.
No more campaign chatter buried in a general channel. The room is the campaign.
Presence: knowing who is watching
The feature that sounds small but saves real time is presence. Every room shows who is online right now — so when a spike hits, you know if someone is already looking, and who to ping if nobody is.
It replaces the eternal launch-day question: “is anyone watching the dashboard?”
Running a launch in Relay
- Create a room named after the campaign and write a one-line goal in the description.
- Invite the team — everyone involved in the launch joins the room.
- Keep the campaign’s links handy (Relay lives in the same workspace as your links, so no tab-switching).
- Watch the room during the launch: presence shows who is on, chat keeps decisions in one thread.
- When the launch ends, the room is a written record of what happened and what was decided.
Why it belongs in a link platform
You can run a campaign chat in any tool. The difference is context: Relay sits next to your links, your Pulse feed, and your analytics. When someone asks “how are clicks doing?”, the answer is a dashboard away instead of a guess in a chat thread.
Frequently asked questions
Which plans include Relay?
Relay is a Growth Suite feature on Pro and Enterprise plans. Free plan users can upgrade anytime to create campaign rooms.
Can I have multiple rooms?
Yes — create as many rooms as you need, one per campaign, launch, or project. Rooms are independent and stay open.
Is the chat realtime?
Yes. Messages and presence updates are delivered in real time, so the room works as a live war room during launches.
Do team members need a Keevala account?
Yes — Relay rooms are shared within your Keevala workspace, so teammates join with their existing accounts.
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