All articles
Growth SuiteAugust 13, 20266 min read

Lighthouse: AI That Tells You the Best Time to Post Your Links

Your click history already knows when your audience is awake. Lighthouse predicts the best hour, day, and device for your next post — with confidence scores and live charts.

Timing is the cheapest lever in marketing

The same post, the same link, the same audience — posted at 9am versus 9pm can double the clicks. Most teams post when it is convenient for them, not when it is optimal for their audience. The audience lives in different time zones, checks their phones at different hours, and clicks links at predictable rhythms.

Those rhythms are already visible in your click data. You just need someone to read it for you.

How Lighthouse predicts

Lighthouse analyzes the click history of your links — hourly patterns, daily patterns, device breakdowns — and produces a prediction: the best hour to post, the best day, the best device, and an expected weekly click estimate. Every prediction comes with a confidence score, so you know when the model is sure and when it is guessing.

It only uses your data. No audience panels, no industry averages, no other users’ clicks — just the behavior of the people who already click your links.

Insights that keep coming

Lighthouse does not run once and stop. A scheduled job generates new insights on your link performance over time, and a “run check now” button gives you an on-demand prediction whenever you need it — before a launch, before a big post, before you schedule next week’s content.

Each insight can be saved or dismissed, so your feed stays a curated list of what actually matters.

From prediction to schedule

The output is practical: post the link on Tuesday at 2pm for this audience, on mobile-first content. Combine the prediction with your channel plan and build the calendar around it. Then use Pulse to watch the prediction come true in real time — and let Conduit notify the team when the spike actually arrives.

Why confidence scores matter

A prediction with no confidence number is a horoscope. Lighthouse shows you how much data the prediction is based on, so you can trust a high-confidence best-hour recommendation with a big campaign, and treat a low-confidence one as a starting hypothesis. That is the difference between AI-assisted and AI-gambling.

Frequently asked questions

Which plans include Lighthouse?

Lighthouse is a Growth Suite feature on Pro and Enterprise plans, alongside Pulse, Sentinel, and the rest of the suite.

How much click history does Lighthouse need?

The more clicks your links have, the sharper the predictions — but it starts working from the first meaningful history and improves as data accumulates.

Does Lighthouse use other users’ data?

No. Every prediction is computed from your own links’ click history — your audience, your timing, your devices.

Can I get a prediction on demand?

Yes. The “run check now” button generates a fresh prediction anytime, in addition to the regularly scheduled insights.

Try it with your own links

100 free links, QR codes, and click analytics. No credit card required.

Start free